The Profitable Content Engine

How would you feel if you could:

• Wake up to sales — instead of waking up in a cold sweat, wondering what to post next?
• Turn one strong piece of content into leads, clients, and cash — without launching?
• Spend less time creating content and more time selling through it?
• Stop gambling your growth on whether the algorithm feels generous today?

And what if you could do all of that without duct-taping together strategies from a million different sources, trying to “figure it out” alone?

That’s exactly what we’re doing in The Profitable Engine Workshop. You’ll get a repeatable system — built for real business growth, not vanity metrics.

No fluff. No hype.

Just a smarter, faster, more strategic way to turn content into revenue. Yes, you’ll still have to do the work. But you won’t waste time on the wrong levers anymore.

Let’s build the engine that drives results — not just reach.

Meet John, a best-selling author and entrepreneur with an impressive track record. He found my content on Medium because I republish all my newsletter issues there. One of these re-published issues caught his eye, so he read a couple more.

Then hopped onto my email list and booked a 1:1 strategy session with me — all within 3 days and without me ever trying to sell him something. There was no discovery call, no pitch, nada — just strategically written and distributed content that did its work in the background.

Video below: John Cousins talking about our strategy session.

The Profitable Content Engine Workshop is optimized for action, not purpose-less learning. Because without action, any advice, no matter how good, is useless.

You will walk away with:

• Lifetime access to Convertly Lab — your AI-powered content sidekick
• Examples, frameworks, business models, and more
• All the resources I have. I’ll be sharing my spreadsheets that help me keep my sanity, my processes, my prompts, everything!
• NO pitching or upselling whatsoever. This is NOT a masterclass designed to upsell you a more expensive offer. This is it, the whole thing — I’m not holding back any information so I can sell it to a higher bidder.

Everything you need to build a profitable content engine. Nothing more, nothing less.

As a Profitable Content Engine client you get an exclusive bonus that’s NOT available anywhere else: Convertly Lab, the custom GPT that turns vague into content that sells.

This isn’t ChatGPT with lipstick. It’s an AI assistant trained on my best content and strategy assets and on the work of big names like Eugene Schwartz, plus psychology and conversion science. It’s a labor of love.

This heavily trained content strategist:

• Extracts pain points from your audience like a bloodhound
• Translates them into strategic, sellable content ideas
• Generates clean, publish-ready drafts faster than you can say “burnout”
• Suggests repurposing and distribution options so your content works harder

It’s smart. It’s fast. It’s brutal in the best way. And it will save you hours every week.

There are a million content courses and trainings like this out there. This is not one of them.

• The Profitable Content Engine workshop isn’t about templates and AI drivel — it’s about building a system that makes money. With AI as a sidekick, not the driver.
• It’s built for overwhelmed creators and business owners. You don’t need to spend 8 hours a day creating and distributing content — who’s got that kind of time?
• This is the last content strategy you’ll ever need. No more guessing. No more random advice. Just a system that works.

Still have questions? Cool, I like inquisitive minds. The answers are below:

• You want viral growth hacks or “content pillars” to copy
• You’re not actively selling anything
• You think AI should do all the thinking for you
• You want a “fill-in-the-blank” template instead of a real strategy
• You’re hoping I’ll tell you to “just post more and trust the process”

This is a workshop for people who want their content to work — strategically, consistently, and profitably.